Executives

Javier Tebas Medrano, who holds a law degree from the University of Zaragoza, has been president of LALIGA since April 2013. He was re-elected to this position for a further four years in 2016, 2019 and 2023. He was previously elected vice-president of LALIGA in 2001, and in 2003 he became a representative of the so-called G-30, a group comprising 30 LALIGA clubs for the joint negotiation of their audiovisual rights.

Javier Tebas' presidency of LALIGA has focused on three key areas: economic oversight, the centralised sale of audiovisual rights, and the competition’s internationalisation strategy.

The first major milestone of his presidency was to successfully control the finances of Spanish professional football, allowing clubs to reduce their debts and eliminating late payments to players.

Another major achievement during his term as president was the centralised sale of audiovisual rights, through Royal Decree Law 5/2015, which has allowed all LALIGA clubs to significantly increase their revenues.

Internationalisation is equally one of the hallmarks of LALIGA since the arrival of Tebas. It is based on three important pillars: a network of international offices (11 worldwide), the extensive LALIGA Global Network of delegates (44 members distributed across five continents) and three Joint Ventures in different parts of the world.

Additionally, innovation, technological development and a data-driven approach centred on Business Intelligence and Analytics, as well as the fight against audiovisual fraud, are integral parts of his strategy and deeply rooted in the DNA of LALIGA and its clubs.

Since becoming president of LALIGA, Javier Tebas has participated as a speaker and lecturer in different global forums such as Sportel, Web Summit, World Football Summit, Thinking Football Summit, FT Business of Football Summit, and Soccerex Miami, among others. He has served as a lecturer for numerous courses, master's programs, and university or private diplomas in the fields of commerce and sports (including institutions such as ISDE, Illustrious Bar Associations, Master’s in Sports Law at the Real Madrid University School run by the Universidad Europea, LALIGA Business School, etc.).

Javier Tebas has been a practising lawyer since 1987 and founded his own firm specialising in Corporate Law, later extending his areas of specialisation to Sports and Bankruptcy Law.

His first direct connection with the world of football came in 1993, when he was elected president of Sociedad Deportiva Huesca, a position he held until 1998 (when it played in the 3rd Division and Second Division B). Later, he became a director of C.D. Badajoz S.A.D. and C.D. Toledo S.A.D.

Javier Gómez Molina has been the Corporate General Director of LALIGA since October 2021, following an initial period from 2013 to 2019.

Under his leadership, LALIGA implemented Economic Control in 2013, a self-regulation system that has practically reduced to zero both the debts of clubs with the Public Administration (€650 million) and player complaints over unpaid wages (341 cases).

Prior to his position at LALIGA, he worked for AC Talent Sports & Entertainment from January 2020 until 2021. From 1999 to 2012, he held various positions of responsibility at Valencia CF; he was Chief Financial Officer for the first nine years, then General Manager, and in the last three years, Executive Vice President and Chief Financial Officer.

Gómez holds a degree in Business Studies from the University of Valencia, a Master's degree in Taxation from the Colegio de Economistas de Valencia and the Centro de Estudios Garrigues I Law & Business School. He also has extensive training in preparing for public competitive examinations (tax, commercial, civil law, etc.) and has completed various courses related to economic and financial matters.

Jorge de la Vega has been the Executive Director of LALIGA since January 2024, and previously served as Commercial and Marketing Director since joining the company in 2020.

Under his leadership, LALIGA has evolved and transformed its sponsorship strategy, culminating in the alliance with EA SPORTS in 2023. Through this partnership, the company not only became the title sponsor of LALIGA but has also created a revolutionary symbiosis in football to break down barriers between the physical and digital worlds.

Previously, Jorge de la Vega was the Director of Sponsorship Activation at Real Madrid CF, where he had a career spanning over 14 years dedicated to sales, sponsorship commercialisation, advertising and player image rights, and sponsorship activation. Before that, De la Vega worked in consulting in the technology sector at IBM, and later in Human Resources at the company Michael Page.

He holds a degree in Business Administration from RCU Mª Cristina (Univ. Complutense de Madrid). Master’s in Management of Sports Entities from the Johan Cruyff Institute.

Víctor Manuel Martín Ortega has been Head of the LALIGA Presidential Cabinet Office since March 2020.

Between 1999 and February 2020, he was Manager and CEO of Club Deportivo Numancia de Soria, SAD, simultaneously holding the position of Second Vice President of LALIGA from June 2013 to February 2020, as well as being a member of the Management Body for the exploitation of audiovisual content of professional football competitions.

Víctor Manuel holds a Law degree from the University of Valladolid and is an Official of the Treasury Management Body in the Regional Government de Castilla y León, where he has held various positions.

María José López Lorenzo has been the Legal Director of LALIGA since 2015.

Previously, she served as Legal Advisor for LALIGA from 2013 to 2015. Prior to that, she worked as a lawyer in the Legal Department (Dispute Resolution) of EY Abogados from 2008 to 2013. From 2005 to 2008, she was a litigation lawyer at Príncipe Abogados in Vigo. Additionally, she collaborated with the Official Chamber of Commerce, Industry, and Navigation of A Coruña during the year 2000.

María José holds a Law degree from the University of A Coruña and a Master’s degree in European Union Studies from the Salvador de Madariaga Institute of European Studies at the University of A Coruña (Jean Monnet European Centre of Excellence). Between 2000 and 2005, she prepared for the entrance examinations to the judiciary and the public prosecutor’s office.

Melcior Soler Sala has been the Director of the Audiovisual Department at LALIGA since he joined the company in 2012.

His professional experience spans over 40 years, including a distinguished career at Sogecable for more than 18 years. During his tenure there, he served as General Director of Gestsport and was a Board Member of Audiovisual Sport (which at that time held and managed LALIGA’s television rights). Previously, he held the role of Director of News and Sports Production. He was also involved in various group activities, such as the merger between two television platforms and the launch of Canal Satélite Digital. He participated in the negotiation and acquisition of the initial and successive audiovisual rights contracts for LALIGA and the acquisition of major international sports rights. He was instrumental in launching the general-interest channel Cuatro TV and the thematic sports channels Sportmania and Canal+ Fútbol, as well as implementing the news and sports services of Canal+ España and establishing their professional teams.

In 2008, he founded his own audiovisual and sports consulting firm, collaborating with both TV operators and sports organisations, including Real Madrid, NBA, FC Barcelona, and Dorna Sports.

Previously, in 1989, he joined the founding group of Canal+ España, where he held various executive positions, developing extensive experience in different areas of audiovisual management. At the beginning of his career, in 1983, he was part of the team at Televisió de Catalunya, where he worked as a news services reporter and later as a producer of current affairs programmes.

Olga de la Fuente has been the Director of FUNDACIÓN LALIGA since 2014. During this time, she has accumulated extensive experience in developing multiple sustainable football projects implemented by LALIGA, aiming to generate a positive impact on society. Olga joined LALIGA in 1993 as the coordinator of the newly established Professional Football Foundation, a leading force in the foundational sphere of professional football.

Between 2009 and 2013, she was a member and vice-president of the Social Responsibility Committee of the EPFL (Association of European Professional Football Leagues), representing LALIGA.

A graduate in law from the San Pablo-CEU University College in Madrid. She combined her university studies with her work at the Cánovas del Castillo Foundation as coordinator of activities between 1981 and 1985. She completed a course in legal practice at the Complutense University of Madrid, and subsequently prepared for the Social Security Lawyer examinations for two years. 

Between 1989 and 1992, she practiced as a lawyer at the Samper & Baró law firm. Since joining LALIGA, she has trained in foundation management and administration, as well as in social responsibility and sustainability.