International broadcasters embrace the excitement of ELCLÁSICO

Each ELCLÁSICO is a truly unique global event, and at LALIGA’s audiovisual department, we wanted to offer international broadcasters special support to help them amplify the occasion. To do so, we sent an exclusive ELCLÁSICO edition ball to TV studios around the world, which they used for live unboxings, social media giveaways, or to increase the match’s visibility in their shows. We also provided broadcasters with custom spots and graphics as part of the #DesenlaceLALIGA campaign, giving them additional creative assets to engage their audiences.