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Sport in general and football in particular is a key tool to address the climate threat, driving behavioural change on a practical and cultural level. Football, like no other industry or economic sector, is capable of mobilising national and international institutions and powers, of involving sportsmen and women (symbolic, social and media references), of easily reaching millions of people around the world who love football (increasingly concerned about their environment), but also of approaching and showing its most committed side, with all those people who are indifferent to, or even show its rejection with some of the news generated by football.
However, there is a deficit that sport and football must make up for in terms of ecological transition. In order to do so, it is necessary to promote their environmental culture, with an emphasis on environmental performance and reporting.