The LALIGA EXPERIENCE rounds off a spectacular season in style

This was the eighth edition of this groundbreaking project which continues to set LALIGA apart from other sports competitions in the form of the exclusive footballing experience in Spain which we offer to the competition’s international broadcasters. In partnership with the 43 networks, we helped to bring exclusive content featuring the players, clubs and the competition itself closer to their local audiences.

This season, we have organised a total of 16 experiences focusing on 15 LALIGA EA SPORTS clubs, allowing us to disseminate ad-hoc content in more than 150 countries.

In addition to the new storytelling format based around EA SPORTS, through which international guests formed part of a live stream during the four days of the experience, we were able to include additional coverage for LALIGA’s broadcasters: first-team player interviews, stadium tours, and also flash zone access and LALIGA incentives which have increased the visibility of the matches and clubs on the networks of the visiting international broadcasters.

We continue to break records season after season for television presence, live connections and social media engagement. We leave you with a video compilation of the 16 streams that we broadcast and don’t forget to follow the #LALIGAEXPERIENCE hashtag.